Advertisements leave a long lasting impact on our mind because we them on TV, internet, hoardings, banners and just about everywhere. When a celebrity endorses a brand or product then it’s easy to get influenced. It’s not any secret that big brands give hefty money to celebrities for endorsing their product, but there are also few stars who have rejected these lucrative offers because those products violated their moral values.
So take a look at 10 celebs who value their principals more than the money.
1. Amitabh Bachchan
Big B broke his eight years long relationship with Pepsi because a girl from Jaipur called it poison. The Mega star said, “This impression is on the mind of the people… So I stopped endorsing Pepsi.”
2. Aamir Khan
Amir Khan is known for his social awareness, he don’t endorse any brand and wishes to support only social causes.
3. Virat Kohli
Virat Kohli doesn’t promote those brands or products that he doesn’t use anymore.
4. Kangana Ranaut
Kangana blatantly refused an offer of Rs 2 Crore to promote a fairness cream as she felt that it would be an insult to her sister, Rangoli, who has a little heavier complexion and is also an acid attack survivor.
5. John Abraham
John Abraham follows the rule of not endorsing any product that is related to alcohol and tobacco.
6. Ranbir Kapoor
Ranbir is clear on his stance of not endorsing any fairness cream brand, because he feels it is like promoting racism. Earlier, he had refused many such offers.
7. Kareena Kapoor
Kareena endorses a lot of products from tea to jewelry brands, but she refuses to endorse any brand that promotes non-vegetarian food.
8. Emraan Hashmi
Emraan Hashmi had refused to endorse questionable products more than once. He had denied offers of promoting wide range of products, from alcohol brands to fairness products.